Saturday 9 February 2013

Evaluation Question Three

What have you learned from your audience feedback?

For our audience feedback we and I used serveral methods. One of these methods was uploading some of our work on Facebook and then asking for feedback.

This is our groups storyboard of our music video, we uploaded it onto Facebook in order to get some feedback. Nobody posted any negative criticism about the video and we got quite a few likes and a postive comment too. Therefore we hardly made any changes our music video ideas as generally people liked the overall theme for the video.

Another audience feedback method we used was filming a focus group. After filming the rough cut for our music video, we asked four people, who fit our target audience, their opinions on the rough cut and if there were any improvements that could be made. The feeback was generally rather positive. They thought the video was "quirky" which is what we wanted to achieve. They also thought that the use of cupcakes made the video "girly" which would appeal to our target audience. The focus group was very helpful as they suggested some improvements that could be made. They suggested that there should be more performance as the video is quite narrative at the moment. Another suggestion was that there should be more movement. On the whole this was a good method of getting some audience feedback as it allowed us to ask people within our target audience face to face what they thought and we didn't have to wait for their answers. As this was a good method for audience feeback I also used it to get feedback on my print products too.



 The final method that we used to get audience feedback was the use of questionnaires. I think this is a good way of gethering feedback as it allowed the audience to think carefully about their answers which helped in giving us better feedback. We asked a questionnaire in order to get feedback on our pitch. I asked a questionnaire when trying to decide what font to use for my print products. Here are the links to the questionnaires and responses



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